this is a significant change – going forward we are only going to produce ‘tank & pump’ LONDINIUM I machines
at the start we felt we had to offer a plumbed in/mains fed machine ‘out of the box’ so the L1 was seen for what it is; a compact commercial lever machine, as we anticipated that the competition would try to trivialise the L1 using the logic that if it is at the same price point then is must be of a similar quality as other machines at that price point, and so it proved
we can laugh now, but at the time it was a distraction that had to be dealt to. with the passage of time and over 200 L1s out the door it buys us the luxury of shuffling our offer slightly so we can generate additional efficiencies, which in turn allow us to keep our price razor sharp
we will also enhance the plumb in kit so it includes the top panel without the cut out for the tank, as this is one of the primary benefits of having a mains fill/plumbed in machine
customers buying a tank & pump machine and adding the enhanced plumb in kit will now have the option of using the machine either as a tank & pump machine, or as a mains fill/plumbed in machine – the best of both worlds
i am having custom packaging developed for the plumb in kit so it wont be a time consuming nightmare to package the panel securely. in the panel recess we will curl up the braided stainless hose and any of the brass adaptor fittings that you require, for example the BSP to NPT thread adaptor
we currently have plumbed in machines in stock so if you want one you should contact me before ordering to check that we have one for the particular variant that you require
as we have moved to holding machines in stock it has proved a challenge, as we knew it would be, to accurately guess the correct mix of machines to build
the problem is demand goes all over the place – one month we sell a lot of UK plumbed machines, another month more European tank, and on and on it goes. building tank & pump machines greatly reduces this problem. it means we are much more likely to have a machine in stock for you, ready for same day shipping than under our current business model
it is likely that i will sell the plumb in kit below cost as i do not want to raise the barrier to entry for customer who want a plumbed in LONDINIUM I. i hope to offer the complete plumb in kit for around £50 plus VAT, where applicable
the way in which we can improve your customer experience with LONDINIUM the most now is to be able to ship immediately whatever variant of the LONDINIUM I that you order. this change makes it exactly twice as likely that we will have the variant that you order in stock & ready to ship to you the next working day